Transforming
Great Ideas into Thoughtful Design
I partner with individuals, small businesses, and organizations to create thoughtful brand identities, visual systems, and artwork rooted in authenticity, curiosity, and real human insight.
What I work on:
Reports & Publications
Presentations & Infographics
Paid Ads & Digital Marketing
Event Collateral & Swag
Logos and Brand Templates
Accessible + Inclusive Publications
I design publications that are easy to navigate, welcoming to diverse audiences, and thoughtfully structured—balancing clarity, accessibility standards, and visual storytelling.
Professional Digital Marketing Materials
From social graphics to campaign assets, I create polished digital materials that feel cohesive, engaging, and aligned with your brand’s voice and goals.
Impactful Event Branding + Swag
I craft event branding and swag that feels intentional and memorable. Bringing cohesion, personality, and a strong visual presence to every touchpoint.
Who I've worked with:
What people are saying
Kristen brings a deep understanding of brand strategy and graphic design.
Heena Patel
Director of Communications
O'Neill Institute at Georgetown Law
She consistently produces high-quality deliverables – her design work is polished and professional, and she has greatly strengthened the visual integrity of O’Neill’s communications.
Kristen is a multifaceted creative whose brand strategy approach is only eclipsed by her raw talent and design sensibilities.
Larry Levine
Experience & Insights Practice Lead
Main Digital
I had the pleasure of meeting, collaborating with, and directing Kristen while at the National Geographic Society, working on a new identity and icon system for the Society’s parent brand (design system). I was immediately impressed by her rationale, concepts, and work quality. Her personality and can-do attitude, along with her calm demeanor and articulate perspective, make her invaluable, especially in a fast-paced environment. Her high level of execution and polish, when it comes to her logos, illustrations, and/or design concepts, read like she’s an industry veteran who’s been doing this for decades. I highly recommend Kristen as a designer, peer, and collaborator - she would round out and level up any design team or department.
Kristen is an exceptional designer, consistently delivering her best to every project.
Carol King Woodward
Director of Photography
National Geographic Society
Her kindness, consideration, and talent made her an ideal colleague. Kristen's strong organizational skills and strategic approach to task management were instrumental in our team's ability to meet tight deadlines and improve future workflows. Beyond her professional strengths, Kristen is also an amazing and interesting person.
Kristen is an exceptionally talented graphic designer who always delivers beyond expectations.
Cassidy Parshall
Project Coordinator
O'Neill Institute at Georgetown Law
I have worked with her on a range of digital and print projects - including reports, graphics, brochures, and banners - as well as branding projects that include logo and brand identity development, and have been thrilled with all of her work. She asks great questions, listens carefully to feedback, and has an incredible ability to turn ideas into beautiful designs. I highly recommend working with her!
Kristen is super creative, professional and overall great to work with.
Dawn Whitmore
Founder, Photo Editor
Ladder House Editing
She designed a beautiful one-pager for my photo editing business. Collaborating with her to refine my original idea was easy and exciting. I especially appreciate the background research she did early on to match my brand aesthetic. I will definitely be using her again for future design needs.